City Guadalupe, Nuevo León[1]
Broadcast area Monterrey Metropolitan area
Branding La Ranchera de Monterrey[2]
Slogan La Mera Mera[2]
Frequency 1050 kHz[1]
First air date 1944[2]
Format Ranchera[2]
Language(s) Spanish
Power 100,000 watts[1]
Class A (clear-channel)
Owner NRM Comunicaciones
(La Voz de Norteamerica, S.A. de C.V.[1])
Webcast XEG-AM

XEG-AM is a Class A radio station on clear-channel frequency 1050 kHz in the state of Nuevo León, Mexico.[1] It is licensed for Guadalupe, Nuevo León and brands itself as serving Monterrey. Known for its border blaster status in the 1950s,[3] it now uses the name La Ranchera de Monterrey and broadcasts ranchera music.[2]


XEG received its concession on February 21, 1944. In 1950, the advertising time on XEG came under the control of Harold Schwartz of Chicago who also came to represent XERB-AM near Tijuana/Rosarito, Baja California, the station made famous in the movie American Graffiti.

During the mid- and late 1970s, XEG (then at 150 kW power, directional north) was known for its nighttime English-language Soul/R&B music shows. For 4-6 hours per night, taped transcriptions from KGFJ (Los Angeles) disc jockeys made specifically for XEG were audible all throughout the Southern, Southwestern and Midwestern US, and in central Canada. The station eventually became a reporter to several trade publications because of its influence.[4]

In the late 1970s, XEG's powerful nighttime signal attracted several U.S. ministries, including Billy James Hargis. But between programs, commercials occasionally offered suspicious-sounding medicines which promised to "cure cancer" and other illnesses. By 1982, they were known as "The Golden Gospel Giant".[5]

The XEG mailing address announced on the air was antiquated: "Post Office Box 28, St. Louis, 66, Missouri." This was more than a decade after ZIP codes were introduced across the U.S. As of November, 2014, QSL (reception report) cards are still served at this address (currently: PO Box 28, St. Louis, MO 63166-0028.)


  1. 1 2 3 4 5 Instituto Federal de Telecomunicaciones. Infraestructura de Estaciones de Radio AM. Last modified 2018-05-16. Retrieved 2014-07-02.
  2. 1 2 3 4 5 "Conócenos". XEG La Rachera (in Spanish). Monterrey, Nuevo León, Mexico. Retrieved 2009-04-25. La Ranchera de Monterrey es una estación con mas de 60 años al aire, antes conocida como la voz de Norteamérica, ha sido la portadora de la musica mexicana desde 1944.
  3. http://www.modestoradiomuseum.org/border%20stations%20geo.html
  4. Billboard newsweekly March 9, 1974, Pg. 39
  5. "Archived copy". Archived from the original on May 12, 2014. Retrieved May 11, 2014.
  • Wolfman Jack's old station howling once again. - Dallas Times Herald, January 2, 1983. - primarily about XERF but it also includes background information on the border-blasters.
  • Border Radio by Fowler, Gene and Crawford, Bill. Texas Monthly Press, Austin. 1987 ISBN 0-87719-066-6
  • Mass Media Moments in the United Kingdom, the USSR and the USA, by Gilder, Eric. - "Lucian Blaga" University of Sibiu Press, Romania. 2003 ISBN 973-651-596-6

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